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Ben & Jerry's, Bigelow Tea and Business Intelligence

Donna Skeith

Daquesnye Terry

Amy Stumpe

Sara Shuffield

Phil Tallent

Walden University

ISYS-3001-3/MGMT-3005-3-Info Systems in Enterprise

http://isys3001-groupd.weebly.com/index.html

Ben & Jerry's, Bigelow Tea and Business Intelligence

This kind of paper is a compilation of group " D” Reponses to the example titled, " Ben & Jerry's, Bigelow Tea and Business Intelligence”. This research is the history of two companies and how business intelligence provides transformed all their business. Businesses are deluged with information yet that data is certainly not useful until that it is changed into business intelligence. The written text uses the analogy of getting bank accounts with millions of dollars nevertheless no CREDIT card to have the money out. CIO's are tasked by the business to get useful info to the table and allow companies to obtain a completive advantage over the competition. The first question in the case study consist of the following: Ben & Jerry's track a wealth of information on every pint of ice cream and freezing yogurt. Ben & Jerry's track a wealth of information on every pint of ice cream and frosty yogurt. If you were to design Bill & Jerry's data stockroom, what sizes of information will you include? As you may develop your set of dimensions, consider every facet of Ben & Jerry's business operations, via supply chain management to retail store monitoring. The information Ben & Jerry has readily available is amazing. Since it is more preferable to have an excessive amount of information than not enough, we might attempt to collect all info available. Everything from the types of goodies and fat free yogurt each distributor receives and sells, towards the location of every seller. This will include information about flavors, volumes, sales, checking & delivery information, shops, Counties, Claims, Cities, spots, customers, business partners, getting information, amounts and products on hand. It is also vital that you know what neighborhood has the very best sales to get Ben and Jerry's and time of year that sales are greatest. The vehicles intended for transportation, acceleration of delivery, and directions traveled are also significant as well as any great or adverse feedback have to be catalogued. The 2nd question in the text is approximately the subject couple of databases. Sources are the actual technology which allows Ben & Jerry's in order to ice cream and frozen yogurt information. Based on your knowledge of information bases, what kinds of tables or perhaps files info would Bill & Jerry's need in its database? What would be the major keys for each and every of those? What would be the international keys between those to produce the necessary human relationships? Databases should be designed in a way where the information can be recovered quickly. Bill & Jerry's database must be designed and so the business intelligence equipment can work properly. We all agree that a user's table is a requirement. The purchasers table could have columns made for the tracking of attributes of customers. Some ideas that the group came up with intended for columns were: desires simply by groups, age groups, gender, and geographical location. The main truth is the customer or business partner number. This key is the link to all information tracking consumers. In contemporary enterprise devices customers are called business companions because consumers can also be suppliers or have various other relationships. The differentiation is definitely accomplished by customer type which would end up being a foreign important. Another desk that would be linked to the business partner table will be a remarks stand keyed simply by customer amount. The comments table might have columns intended for ratings, Boolean answers like yes/no and a steering column for organic text. The table " plants” will track advice about the manufacturing procedure. The key would be plant amount. The crops table would need to track products made at that site's address. These features would link back to the revenue table and...

References: G, D. (2011, April 12). Webi as being a dashboard. Retrieved from http://blog.davidg.com.au/2011/04/webi-as-dashboard.html

Haag, H., & Cummings, M. (2009). Information devices essentials (3rd ed. ). New York: McGraw-Hill/Irwin.

Rafael, A., & Charen, S. (2008, October 14). 5 ways business intelligence may enhance products on hand management. Gathered from http://www.claraview.com/resource-center/white-papers-articles/5-ways-business-intelligence-can-enhance-inventory-management



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